At Cellr we're on a mission to simplify producer verification. With around 20% of the world's wine considered to be fake, we knew we had to do something about it.
Are you ready for the connected consumer? Because our connected packaging solution is hands-free for wineries, they can focus on what you love: making great wine. Our solution integrates our own bespoke, patent-pending wine capsule technology in a covert, tamper-proof lid. With Cellr, nothing changes in the bottling process, so it is virtually hands-free for producers.
We then create unique, digital twins of each and every bottle that rolls off the production line using globally trusted protocols and secure, encrypted records. This information can then be re-surfaced anytime, anywhere by the consumer via a mobile app. The best part...we are building the world's best suite of marketing tools for wineries so they can engage with the connected consumer.
Website: http://www.cellr.wine
Industries: Information Technology and Services
Company size: 1-10 employees
Headquarters: Perth, Western Australia
Founded: 2016
Founder & CEO: Chris Braine
Specialties: Wine cellar management, Wine cellar automation, Wine curation, Inventory management, Wine, anti-counterfeit, Producer Verification, Fraud Protection, supply chain, IoT, DTC, DLT, iOS, Android, Connected packaging, Tamper proof, NFC, RFID, AIDC, Engineering, and Industrial Design
Operating Status: Active
Last Funding Type: Pre-Seed